#OurDay is your day

Councils are the backbone of their local communities. Even during uncertain times, they continue to provide efficient, effective and consistent services.

In fact, local government delivers more than 800 services on a daily basis for their residents.

At the LGA, we think the work councils do should be celebrated. That is why we are delighted to announce that #OurDay will be returning on 19 November.

#OurDay is a chance for local government to come together to celebrate the people who keep our communities running. The annual 24-hour social media marathon offers an opportunity for everyone who works or volunteers in local public services to share their stories of how they improve the quality of life of local residents.

Last year, on Twitter alone, more than 10,000 people took part, posting close to 34,000 tweets, reaching more than 26 million people. As a result, #OurDay trended at No 1 in the UK all day, as well as fourth worldwide.

A variety of public sector workers got involved last year, including tanker drivers in Tandridge, gardeners in Wigan, firefighters in Huntingdon, LGBT community safety officers in Brighton, homecare workers in Nottingham and park rangers in Camden, to name but a few.

“We will be highlighting local government’s unsung heroes and the range of services they deliver on behalf of their communities

This year, we are celebrating #OurDay on Twitter and, for the first time, on Facebook too. We want to make this year’s #OurDay the biggest and best celebration of local government yet – but we need your help to do it.

There are lots of ways that you can get involved with #OurDay. Whether you are a councillor, a local government worker or a resident, we want you to get tweeting.

To help, we have devised a how-to kit to give you a few ideas that you can use in your area. In the toolkit, you can find a number of assets to use on social media, a list of ideas to make your content as engaging as possible, and a guide to how long this might take you to produce. You can find it all online at www.local.gov.uk/our-day.

As well as sharing your posts throughout the day, we will also be showcasing a number of videos, gifs, quizzes, threads, interesting facts and stories to promote the work councils carry out.

We will also be highlighting local government’s unsung heroes and the range of services they deliver on behalf of their communities. If you have an unsung hero in your council who has gone above and beyond to serve their community, please email ourday@local.gov.uk with a 30-second video of them explaining what they do, or send us their picture and a 200-word biography on their role.

Remember, #OurDay is your day, so get creative, get ambitious and get ready for the biggest day in the local government calendar! We look forward to seeing what you all get up to.


#OurDay 2019 takes place this year on Tuesday 19 November. Visit www.local.gov.uk/our-day for free resources and a toolkit to help you get involved.


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